Social Media Management Services

Data Street’s team of social media specialists manage the day to day social pulse of your business. In order to improve your results we start by:

1. Providing a Social Audit 

Here’s where we examine what works and what doesn’t. Chances are you’re already using various social media tools. During a thorough social audit we can take a birds eye look at what you’ve already accomplished and see where we can improve. During this process we answer the following questions:

• Are you receiving engagement? 
• Who is connecting with you on social platforms?
• Which networks are your target audience utilizing? Are you in those networks?

Once we gather all this information, we will have a good starting point for strategizing how to improve your results.

2. Setting social media goals that align with your business objectives

Your social media goals should align with your overall marketing objectives. Our end game in managing your social media presence is to establish a return on investment for your business. In order to effectively accomplish this, we operate within a S.M.A.R.T goal framework (Specific, Measurable, Attainable, Relevant & Time-bound). This means we assign meaningful metrics according to what your marketing objectives are.

3. Creating a strategy to accomplish your goals

A good social media strategy sums up everything you plan to do and hope to achieve on social media. A proper strategy and analysis will let you know whether you’re generating success or falling short of the defined goal. Everything from posts, replies, likes, and comments should be prioritized. Our social media marketing strategies consist of:

• Account Creation & Optimization
• Social Calendar Creation
• Content Creation
• Cross Platform Promotion
• Paid Advertising Strategy
• Reputation Management
• Measurement Reporting